7digital pens deal to provide music to senior citizens

B2B digital music and radio services company 7digital announced on Monday that it has signed a contract with grandPad, a provider of technology solutions specifically designed for senior citizens.

The AIM-traded firm said it will power a music service which comes pre-loaded onto grandPad's simple and secure tablet device designed for older seniors.

grandPad itself recently announced partnerships with hardware, software and services company Acer and major Swiss telecommunications provider Swisscom to facilitate its growth.

The deal will contribute to 7digital's revenues for 2016, its board confirmed.

“We are pleased to announce our involvement in helping grandPad to bring its highly differentiated offering to market,” said 7digital CEO Simon Cole.

“The older demographic - the over 75s - is a relatively untapped audience for entertainment and communication devices and offers significant potential for growth.”