Minds + Machines orders surge in US and Europe

Internet top-level domain owner and operator Minds + Machines Group reported orders for approximately 90,000 standard name registrations across certain of its US and European facing top-level domains valued at $0.5m on Wednesday.

The AIM-traded firm said those registrations represented a 37% increase to current registration levels in MMX's US and European facing top-level domains, and would show on industry sites monitoring new gTLD registrations - such as nTLDStats - over the course of the next twelve months.

It said it expected that the registrations would be used to support usage based initiatives in both regions rather than held for investment related purposes by the underlying purchasers.

“We have a significant portfolio of US and European facing TLDs,” said CEO Toby Hall.

“The orders reported today demonstrate the organic traction we have seen building in certain of our TLDs in these regions where registrations to date have been primarily driven by businesses wishing to use or own their names rather than domain name investors.”

Hall said they also reflected the investment made over the past quarter into developing sales teams in those regions.

“We are optimistic that the interest we are now seeing in standard name registrations will in turn benefit premium name registrations over the coming months.”