Camelot and partners raise price of Euromillions in attempt to become "bigger and better"
Players must now choose an extra number, decreasing chances of winning the jackpot
- Company says prizes will be bigger and more often after the changes
- Camelot is one of 10 operators of the blockbuster euro lottery game
Updated : 09:43
The operators of the European lottery game Euromillions, including UK-based Camelot, have announced major changes to the way it will be played, most notably a price hike from £2 to £2.50.
As well as this, customers will have to choose an extra number that will, in theory, make it more difficult to win top prizes.
in years to come. The price increase will contribute to "bigger jacCamelot said that the changes will allow the euro game to become "bigger and better"kpots more often, with higher starting jackpots of £14 million and more than twice as many jackpots of over £50 million a year," they said in a press release.
Local UK ‘enhancements’ will include at least two guaranteed UK millionaires in every draw through the UK Millionaire Maker, making double the current number of guaranteed UK millionaires a year at 208.
Sally Cowdry, Consumer & Retail Director at Camelot, said: “EuroMillions has always captured the UK public’s imagination with its exhilarating jackpots and numerous multi-million pound winners – boosting returns to Good Causes in the process. It’s now time to re-energise the game and take it to the next level – and these fantastic enhancements will do just that."
The changes will come into effect in September of this year, witht he first draw taking place on Tuesday September 27.
Punters have reacted angrily on social media to the changes, with many vowing to stop playing the Euromillions lottery.