Entain nearing deal to buy Angstrom Sports - report

Gambling operator Entain is reportedly nearing a deal to buy London-based pricing and analytics company Angstrom Sports.

Citing three people familiar with the discussions, Business Insider said the deal could be worth around $200m, though the terms have not yet been agreed.

While Angstrom is based in the UK, it focuses mainly on US sports. It enables player and in-game prop bets, which are a big focus in the US market, and offers trading and risk-management tools.

Pricing and analytics companies are among several smaller pockets of the sports-betting industry where M&A is heating up.

Business Insider noted that Entain - which owns Ladbrokes and Coral, among others - has also been the target of takeover bids in recent years, including from MGM Resorts and DraftKings, though both companies have since said they've moved on.