WPP invests in UK-based online medical education provider

Media agency WPP has invested in UK-based online medical education provider, The Corpus.

The Corpus has developed a dedicated online platform to provide small-group interactive training sessions for healthcare practitioners delivered by clinicians.

Each session features a live online presentation followed by interactive Q&A and is supported by a “leading” pharmaceutical company. Over the next 12 months, The Corpus expects to facilitate around 750 training sessions covering a wide range of medical fields from asthma to oncology.

Following the investment, it will work closely with WPP Health & Wellness, which consists of Ogilvy CommonHealth, Sudler & Hennessey, ghg, CMI/Compas and WPP healthcare client teams.

WPP said the investment, for which it did not disclose any financial details, continues its strategy of developing its services in fast growing and important sectors and markets.

At 1250 BST, WPP shares were up 1.2% to 1,817.82p.