Blue Star's SatoshiPay cosies up with El Reg, gives away more Lumens
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Tech-focussed investing company Blue Star Capital noted an update made earlier on Tuesday by its investee company SatoshiPay, which has partnered with technology news site The Register to pilot a cryptocurrency micropayments trial for selected content on its website.
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The AIM-traded firm said the trial would allow users to purchase SatoshiPay credits in the form of Stellar Lumens on The Register's website.
Users would then be able purchase and read the "Geek's Guide to Britain" ad-free, either in parts or as a complete series in an ebook by using the SatoshiPay widget.
That would generate revenue for both The Register in the form of direct sales, and for SatoshiPay through small transaction fees.
Users would also be able to spend the credits on other sites that integrate with SatoshiPay.
Blue Star noted that, although SatoshiPay had partnered with a number of publishers to date, the partnership with The Register was significant due to the fact it is regarded as a major web publisher.
It said it recognised that as an important step in the development of SatoshiPay, which would give it a significant level of exposure due to the level of daily visits that The Register attracts.
A successful relationship with a partner such as The Register would strengthen the SatoshiPay brand's position when it seeked to form partnerships with additional publishers in the future, Blue Star’s board said.
“The way people consume media is changing and technology is playing a huge role in evolving publishers' content payment methods and sources of income,” said SatoshiPay founder Meinhard Benn.
“We see blockchain technology and Stellar in particular as a significant enabler of this evolution. With micropayments, publishers can cater for their readers' demand for reduced advertising, whilst charging a small fee for viewing content.
“This is SatoshiPay's first entry into mainstream publishing in the UK and we are proud to have partnered with one of the most outspoken and celebrated technology publications in the world.”
In addition to the new partnership, and further to its announcement on 5 April, SatoshiPay also announced the second wave of its XLM giveaway.
It said 50 XLM would be granted to a total of 20,000 users on a first-come, first-served basis, representing a total of 1,000,000 XLM.
Following the wave, a total of 1,222,200 XLM would have been given away by SatoshiPay as a means to kickstart the SatoshiPay ecosystem.
A total of 48,777,800 XLM remained available for distribution from the grant received from the Stellar Development Fund, as announced on 13 November last year.