Proactis inks contract with 'major' German DIY retailer
Proactis Holdings
74.00p
16:49 27/07/21
Software group Proactis has signed a three-year contract to provide an unnamed German do-it-yourself retailer with access to its business spend management solution.
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Proactis said on Monday that it would provide the "major" retailer with its solution in Germany before being rolled out into new territories through Central and Eastern Europe.
The AIM-listed group said the deal followed its new go-to-market strategy for each of its US, France and German territories, all of which were designed to replicate its UK and Netherlands efforts.
Proactis highlighted the contract win as being a "strategically important milestone".
Chief executive Tim Sykes said: "The win is further validation of our new go-to-market strategy in Germany and highlights the relevance of our solution for that market.
"We are excited to establish a long-term partnership with this customer and look forward to supporting its deployment of our software throughout Europe."
As of 1030 GMT, Proactis shares were up 5.32% at 42.39p.