Blackbird secures multi-year deal with Univision
Video editing technology company Blackbird announced on Tuesday that Univision had entered into a multi-year deal to deploy Blackbird to drive large-scale video production efficiencies across its streaming and digital media operations.
The AIM-traded firm described Univision as the “leading” Spanish-language media and content company in the United States, producing news, sports and entertainment content across broadcast and cable television, audio, digital and streaming platforms.
Blackbird said its platform was selected by Univision for “professional-grade, ultra-efficient” cloud-native video editing and publishing of content across its streaming and digital media operations.
It said Univision's multi-site production team would use the browser-based Blackbird both remotely and in the office, to “rapidly reversion” large volumes of partner content in the cloud, removing the need to upload and download files, saving significant time and cost.
Deployed within Univision's Google Cloud Platform infrastructure, editors would be able to publish short, medium and long-form content to multiple digital endpoints including social, web, over-the-top streaming and video-on-demand platforms.
“We're simply thrilled to add Univision, another large and influential media company, to Blackbird's growing US-based client list,” said chief executive officer Ian McDonough.
“Our technology will allow the company to reversion, enrich and publish content across its wide range of genres and to its many digital, streaming and broadcast platforms.
“We are very much looking forward to working with their team.”
At 1023 BST, shares in Blackbird were up 5.63% at 31.69p.