Playtech launches Live Casino facilities in Michigan, New Jersey

The simultaneous launch of the two Playtech Live Casino facilities has been done in collaboration with newly established partner, Parx Interactive under the "Play Gun Lake" brand in Michigan and long standing partner, bet365 in New Jersey.

Both facilities represent the initial launch of Playtech's entertainment-led Live Casino offering in the US and the next step in the company’s strategic expansion there.

The studio in Southfield, Michigan has been developed to deliver a new standard in Live Casino experience, Playtech said. The initial launch comprises of classic Roulette, Blackjack and Baccarat live dealer tables as well as All Bets Blackjack. The initial offering will be followed by further launches including a sport led environment, a new arcade experience which offers a new way to engage on Live Casino, and the introduction of some of the company’s Live Game Shows.

Both the Michigan and the New Jersey studios also feature Quantum Roulette Arcade, tailored for the US market "to create a new arcade gaming experience".

Edo Haitin, chief executive officer at Playtech Live Casino, said: "This is a landmark moment for Playtech and our development in the US and it is something we are all very excited about. We are humbly grateful for the warm welcome and support our teams have received from the Atlantic City and Southfield communities, and we are looking forward to becoming an integral part of these communities and contribute our part.

"The launch of the two facilities represents our core strategy of bringing our industry-leading studio standards to the US whilst ensuring that Playtech Live's most engaging and innovative products & technology are available to new markets and audiences."