FastForward Innovations' video platform Yooya exceeds 9.6bn views

FastForward Innovations’ Chinese online video network investee company Yooya, had more than 9.6bn lifetime views, more than double the 4bn previously announced in April, as it exceeded it key performance indicators.

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Yooya surpassed 355m monthly views in June and exceeded 123m weekly views for the week ended 17 July.

The online video company added 12 new distribution partners since April, bringing its total to 32 partner video platforms.

Yooya also added 10 new video rights owners as content partners to its online video network during the last six weeks. The company now has 111 content creators across 445 video channels.

FastForward chief executive, Lorne Abony said: "What Yooya has accomplished during the last several months, signing nearly every Chinese video platform, the compelling new content they have added, the astounding rate of growth in viewership, is, quite frankly, remarkable.

“Yooya's spectacular performance versus plan, as measured by every important metric, is a testament to the team CEO Rick Myers is building in Shanghai.

"Yooya is well on its way to building a technology platform that is a one-stop solution to manage the distribution, analytics and monetisation of video content in China.

“As advertisers increasingly turn to online video media for reaching their target demographics in China, Yooya is now well-positioned to quickly and cost effectively connect brands to previously fragmented video content and distribution platforms, and to do so at scale. Needless to say, FastForward is very excited about Yooya."

Shares in AIM listed FastForward Innovations were up 3.76% to 13.10p at 1624 BST.